Unless you are under 12 or have young children you will never have heard of cult kids’ TV show Lazy Town. It’s a surreal mix of real actors, puppetry and computer animation, set in a day-glo world where good triumphs over…
September 16, 2009
The fast food sector is notoriously resilient in a tough economic climate. The current recession is proving to be no exception with the largest pizza takeaway companies reporting increases in profits this year. As well as UK consumers dining out less…
September 10, 2009
We’re often asked if we have any example SMS messages that can be used as templates for bulk SMS marketing campaigns. It’s a common problem, we’re all familiar with – Blank Screen Syndrome. To tackle this, we’ve put together a Message…
August 18, 2009
Live music restaurant group, Bistro Live, has adopted a remarkably successful SMS marketing strategy to increase bookings at their 3 venues. The group was looking for a cost effective way of getting their amazing party offers out to existing customers and…
August 17, 2009
Think of lubricating oil in a can that you can spray and there’s only one brand that leaps to mind…the dependable and versatile old favourite, WD-40. This amazing stuff seems to have been around for years and almost every household in…
July 17, 2009
You can now send text messages longer than 160 characters, in fact up to 612 characters which arrive as 1 message on peoples’ phones – using either your Text Marketer Bulk SMS account or SMS Gateway. I don’t want to send…
July 17, 2009
When constructing the message for your SMS Marketing campaign you should be aware that not all characters are supported by the GSM networks. They have a specific character set that they work to. It shouldn’t be a major concern to 99%+…
July 15, 2009
A few months ago we conducted customer research asking if a ‘concatenated text message’ or ‘long message’ (the ability to send bulk text messages containing more that 160 characters but arriving as one message) feature would be useful in our Bulk SMS Software. Around…
July 10, 2009
Further to our article, Top 5 Tips for increasing sales using Bulk SMS, one of our customers RoughTrax (a mail order supplier of Toyota Hilux parts) decided to follow our Number 1 Tip …. follow-up text messages to customers after a…
June 30, 2009