News and Case Studies

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Mobile Marketing Case Study – Dominos Pizza

Mobile marketing is firmly established as a powerful and profitable tool for the fast food industry. All of the large fast food giants are now using bulk sms as a way of increasing sales and most of them use Text Marketer…

Business SMS – Molson Coors Uses SMS for Staff Communications

Global beer brewer Molson Coors is using Text Marketer’s sms service as a way of getting important information to staff members. Delivering  its wide range of beers from brewery to consumer is a complex business and using sms to get crucial…

OMG – A customer used the 'C word'

A had a call yesterday from a new prospect. It was typical of many that we get every day at Text Marketer. The chap I was speaking to was asked to find a new supplier of bulk sms services for his company. He…

Mobile Marketing – 30% discount offer for Body Shop Members

The Body Shop has used Text Marketer’s mobile marketing platform to offer a discount of 30% to all its customers. The offer was sent out to all ‘Love Your Body’ members and was available for just a limited period. The mobile…

Mobile Marketing – CIMA Engages Members With Text Reminders

The Chartered Institute of Management Accountants,  the world’s largest professional body of management accountants, is using Text Marketer’s web based sms service to communicate with its members. Recently lapsed CIMA members are now sent an sms alert reminding them to renew…

SMS Campaign Watch – Part 2. Frijj Text to Win Competition

Slightly later than planned, this is the second part of our blog series looking at consumer text response campaigns (following on from SMS Campaign Watch – Part 1. 7UP Text to Win Competition). Now I’m not really the target market for…

Mobile Marketing – Royal Wedding SMS Marketing Campaign

Bristol Zoo have got into the royal wedding mood with a Kate and Wills themed mobile marketing campaign. It’s a harmingly simple idea. If you want to get two for one tickets to Bristol Zoo Gardens at any time in May,…

SMS Response for Political Campaigning

The political parties are busy trying to get us excited about the upcoming AV referendum. I’m not sure they’re succeeding very well and most commentators anticipate a low turnout. There are a few campaigning groups that seem to be trying to…

Mobile Marketing – New App Promoted By Bulk SMS

The British Osteopathic Association has recently launched a new smart phone app aimed at both members and non members alike. The app contains information about osteopathy, what it can treat and who it can treat. Text Marketer has been chosen as…