Software developers have never had an easy ride. They’re constantly striving to balance the demands of the impatient user, who just wants the damn thing to work, while at the same time making all the complex functions easy enough to understand…
September 14, 2011
I’m in a bit of a huff with Orange. In most respects they’re a great provider but I’m getting increasingly hacked off with their mobile marketing campaigns. I don’t mind them sending me stuff that might be of interest but I…
September 7, 2011
Using a text response option on your advertising and marketing activities can increase the response rate by as much as 20% or even 30%. By making it easier for your prospects to respond, it’s no great surprise that more of them…
August 25, 2011
New marketing strategies need to be tested before they’re rolled out. With this basic principle in mind, Bathstore set out to discover whether text marketing could have an impact on sales. The idea was a simple one. Send a text offer out…
August 16, 2011
Text Marketer has been offering sms services to car dealerships for over 10 years. Most use an industry customer management tool such as Kerridge or Kalamazoo to run their dealerships. These often come with a tool that allows you to text…
August 16, 2011
Mobile marketing is firmly established as a powerful and profitable tool for the fast food industry. All of the large fast food giants are now using bulk sms as a way of increasing sales and most of them use Text Marketer…
August 16, 2011
Update: There is an easier way to post numbers to a group using our Form2SMS product Most businesses have enquiry or order forms on their web site. This is a great way of collecting mobile numbers for later text marketing. Another…
August 12, 2011
Global beer brewer Molson Coors is using Text Marketer’s sms service as a way of getting important information to staff members. Delivering its wide range of beers from brewery to consumer is a complex business and using sms to get crucial…
August 4, 2011
Using mobile marketing in the food industry is possibly one of the most perfect fits for the medium. Any restaurant, whether it be a fast food establishment right through to a high end dining restaurant, will be (and all have been)…
August 3, 2011